The European Portable Battery Association (EPBA), also known as Consumer Batteries Europe, is the leading trade organization representing the interests of portable battery manufacturers, distributors, and industries utilizing these power solutions. Based in Brussels, Belgium, the non-profit association serves as the authoritative industry voice to European Union institutions and international regulatory bodies. The organization advocates for the design of sustainable, safe, and efficient complete power solutions that remain viable across their entire life cycle. A significant portion of their work involves collaborating on EU legislation, including the pivotal EU Batteries Regulation and circular economy frameworks. Additionally, the association actively promotes responsible consumer habits, efficient battery collection targets, and strict child-resistant packaging standards.

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